Sunday, July 27, 2008
VERIZON WIRELESS has invested a lot to become 'America's most reliable wireless network' and they do not plan to stop. With their strong global differentation strategy, advertising campaign and plans to expand, they will definitely become the biggest threat to all wireless carriers. AT&T is still No. 1 as per the number of their customers, however, if Verizon Wireless closes the $28.1 billion deal to buy Alltel they will become the nation's largest mobile operator with more than 80 million subscribers.